Safety starts at installation

According to Joe Collela, the Director of Child Passenger Safety at JPMA (The Juvenile Products Manufacturers Association), more than half of all car seats are improperly installed. As a result, even their basic protective features won’t function properly when called upon. This puts babies and young children at unnecessary risk. 

However, for anyone who has ever tried installing a car seat on their own for the first time, this should come with little surprise. Car seat installation can be a challenge even for engineers.

When we designed the babyark, we understood the need to make installation simple and intuitive, and most importantly, completely foolproof. We set out to provide parents with an innovative visually-guided step-by-step process -- giving them the peace of mind that they got it right.

According to the National Highway Traffic Safety Administration (NHTSA), just by ensuring proper installation, we can reduce the risk of fatal injury by 71% for infants and by 54% for toddlers.

When a Smart Base meets a Mobile App

The cornerstone of the babyark seat is the ACTV8 ™ Smart Base, fully equipped with 14 sensors and a LED-light system which turns green when each step of the process has been achieved. The Smart Base is paired to the babyark mobile app we developed, providing parents with simple, step-by-step instructions and on-screen visual confirmation when the seat has been properly installed.

More data. More control

The ACTV8™ Smart Base system serves an additional function: it constantly analyses and processes a large number of critical safety parameters such as acceleration, speed, and proximity to foreign objects

to ensure all safety features are fully activated, as well as tracking the baby’s position in the seat - even when someone else might be driving. It prevents parents from forgetting their child behind, as well as ensures  they are safely buckled up each and every ride -- for today’s modern parent, this provides a practical and powerful tool as well as unprecedented peace of mind.

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